LL Bean

LL Bean LL Bean: A Strategy For The Future Leon Leonwood Bean, make do as L.L., was born in the small township of Greenwood, Maine, in 1872. He was raised on a set of simple yet powerful principles Nature was something to be r evered. Family ties were a priority. being neighborly was a matter of course. And "do unto others" was more than well(p) a saying; it was a way of life. When L.L. launched his company with the first Maine Hunting Shoe in 1912, he believed so potently in the Golden Rule that he made it the origination of his business.

This rule "Sell good merchandise at a reasonable pr ofit, treat your customers like human beings, and they will ever so come back for more" became the foundation of the company. For the succeeding(a) 50 years, Bean forged a business, selling clothe and related to gear tailored specifically for people who enjoyed the outdoors. Products including boots, clothing, canoes, navigate reels, tents and dwell gear became the cornerstone of the c...If you want to get a in full essay, order it on our website: OrderCustomPaper.com

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